Well, you start where you should start: by interviewing data center managers. You then design and build a machine whose size, functions, and ergonomics are perfect for data centers. How the machine moves, stays in place, is safe for the operator, makes it easy to remove, transport, and install with precision, and navigates today’s packed data centers. Then, as the years go by, you continue to listen to data center managers, finding out what their challenges are and figuring out how you can best meet them. Not just for the machines themselves, but their preferred buying process, shipping methods, and servicing options, and new accessories that will make things easier.