ServerLIFT® News | July 2025
In our first piece, we highlight our blog article on hyperscale data center safety, sustainability, and resilient infrastructure. Second, we demonstrate how China is addressing the challenges that all AI data centers face. Third, we discuss how ServerLIFT is scaling up to meet an increased need for our data center lifts, attachments, and accessories. And last, we recognize our employees’ incredible work by promoting them to new positions where they can shine even brighter. 1. Hyperscale Data Centers: Safety, Sustainability, and Resilient Infrastructure Discover how hyperscale data centers safeguard personnel, equipment, and data, minimize environmental impact, and deliver resilient infrastructure that scales quickly and remains online through grid failures or […]
ServerLIFT® News | May 2025
AI has changed and will continue to change data centers significantly. Innovative solutions to support AI have become imperative. Utilities providers are also making adjustments to meet the reality of how many data centers are actually built. We discuss these topics and more in this month’s newsletter. 1. 5 Ways Data Centers Are Changing Because of AI AI is driving data centers to adopt high-density power and advanced cooling systems, such as liquid and immersion cooling, to support energy-intensive AI workloads. Facilities are integrating specialized hardware such as GPUs and TPUs, enhancing computational efficiency, and enabling faster AI processing. This transformation positions data centers to meet the growing demands of […]
ServerLIFT, LLC Announces CEO Transition: Founder Ray Zuckerman to Become Chairman, John Spillane Appointed CEO
ServerLIFT,® LLC, a pioneer in superior material handling and lifting equipment for data centers, electronics manufacturing, communications, technology, and other end markets, has announced the transition of its Chief Executive Officer role from founder Ray Zuckerman to incoming CEO John Spillane, effective Monday, April 28, 2025. PHOENIX, May 1, 2025 — ServerLIFT, LLC, a leading manufacturer of purpose-built material handling and lifting equipment for critical IT infrastructure, today announced the transition of its Chief Executive Officer role from founder Ray Zuckerman to incoming CEO John Spillane, effective Monday, April 28, 2025. Ray Zuckerman, who co-founded ServerLIFT with a vision of relentless ingenuity and cutting-edge design, has served as CEO since the company’s inception. Under his leadership, ServerLIFT has […]
ServerLIFT® News | April 2025
Changes are in the air, and all of them will impact data centers in one way or another. We provide some insights into what to expect and how ServerLIFT can help you navigate them successfully. 1. How Tariffs Will Impact Data Centers Tariffs are driving up costs for data centers, particularly for imported equipment and materials such as steel, aluminum, and server components. These price hikes and supply chain disruptions may delay expansions, hinder sustainability efforts, and limit access to AI-capable hardware. Competition will intensify and cause strategic shifts in facility locations and operations. 2. NVIDIA and AI Factories NVIDIA introduces “AI factories,” massive, energy-efficient facilities tailored for accelerated computing. […]
ServerLIFT® News | March 2025
March Madness. Not just the NCAA basketball tournaments. But also the rapid advancements in AI, with data centers working diligently to keep pace. Our goal is to help. 1. Optimizing Data Center Rack Density Optimize data center rack density by implementing high-density servers and GPU-accelerated systems. Add energy-efficient equipment with advanced cooling solutions. Finally, use server virtualization and modular designs with intelligent monitoring tools to enhance scalability and resource management. 2. The Continual Data Center Power Conundrum Data center grid connection delays have many causes. Power system complexity. Limited grid capacity. Supply chain disruptions. Permitting slowdowns. Strategic site selection speeds grid connection, as does enhanced energy efficiency. 3. Purpose-Built Data […]
ServerLIFT® News | January 2025
AI is rapidly changing data centers in a number of ways. The energy demand will continue to increase, as will the demand for innovative solutions. We are committed to bringing you the latest data center ideas to help you in your data centers. 1. 2025 Data Center Trends Data centers in 2025 face six key trends: increased network capacity demand, rising natural gas usage, tighter sustainability regulations, enhanced cybersecurity measures, growing local regulations, and the adoption of liquid cooling. These trends reflect the industry’s response to power-hungry technologies like AI, stricter global and local regulations, and the need for more efficient cooling solutions. 2. Project Aims to Reduce Peak Cooling […]
ServerLIFT Announces Partnership with American Pacific Group
PHOENIX, AZ, January 21, 2025 – ServerLIFT, LLC (“ServerLIFT”), a leading manufacturer of purpose-built material handling and lifting equipment for critical IT infrastructure, announced its partnership today with an affiliate of American Pacific Group (“APG”), a San Francisco Bay Area-based private equity firm. The APG investment is in partnership with Ray and David Zuckerman, who represent two generations of family ownership and leadership of the company. ServerLIFT, headquartered in Phoenix, AZ, is a recognized industry leader in designing, manufacturing, and distributing best-in-class material handling and lifting equipment engineered specifically for data center and IT infrastructure applications. Founded in 2002, ServerLIFT has built a legacy of innovative solutions that meet the demanding […]
ServerLIFT® News | December 2024
‘Tis the season . . . when many people will be taking time off work to visit family and friends. But data centers run 24 hours a day, 365 days a year, so here’s a toast to the hard-working data center teams around the world! 1. Microsoft Buys Nuclear Reactor at Three Mile Island As part of its commitment to use clean energy to power data centers, the tech giant intends to buy 100 percent of the energy produced by the reactor. 2. Big Oil Jumps Into the AI Data Center Energy Game Exxon Mobil and Chevron want to power artificial intelligence data centers. Exxon plans to construct a natural […]
ServerLIFT® News | November 2024
With Thanksgiving behind us, we want to say “Thank You” to express the deep thankfulness we have for all of you. In this month’s newsletter, we’ll look inside data centers for the unusual or the unknown. 1. Understanding Dark Fiber in Data Centers Dark fiber refers to unused fiber optic cables. Some data centers intentionally have dark fiber included in their initial infrastructure buildout. Discover some of the reasons why. 2. NOAA Data Center in Asheville, NC Finally Back Online After Hurricane Helene Asheville, NC, best known for its artist community and its popularity as a tourist destination, is also home to National Centers for Environmental Information (NOAA), which monitors […]
ServerLIFT® Employees Attend Data Centre World Asia – David Zuckerman
David Zuckerman, Vice-President I attended the Data Centre World Asia trade show in Singapore on October 9 and 10, 2024, with Win Koerper, our Director of Client Services. The show and the city were both fascinating. The Trade Show Visiting with distributors, talking to customers, and seeing the latest equipment that interfaces with our products and the next generation of data center equipment was great—and important to our business. We enjoyed learning about the latest data center trends in OCP racks and liquid cooling. While there were several immersive cooling vendors, the trend seems to be with piped liquid cooling, although one company was touting a spray version in a vertical […]
